The success of your marijuana dispensary will, to a certain extent, hinge upon who you hire. Having knowledgeable and friendly budtenders and staff may set you apart from the competition in this highly competitive field. It may also help you to avoid dangerous situations, comply with legal regulations and improve the overall success of your dispensary.

Reputation

When there are multiple businesses that offer the same product, exceptional customer service keeps clientele coming back. Budtenders work with a variety of different customers each day and are responsible for making each interaction an enjoyable and positive experience. Satisfied patrons will remain loyal and will help to spread the word about your business. Look to hire staff with customer service experience, even if it’s not within the marijuana industry.

Compliance

In this industry, it’s important to stay compliant when it comes to laws, rules and regulations. Hiring a staff that you can trust, especially when you aren’t present, is crucial to this compliance. As a business owner, it’s also important to provide continuing education to your employees, ensuring they are up-to-date on rules and regulations as the industry matures.

Safety & Risk Management

As a dispensary owner, you know just how many things can go wrong on any given day. And, as a marijuana insurance agency, we’ve seen it all. Whether it’s taking steps to prevent fire or burglary, practicing safe techniques when working with crops or properly checking for identification when someone is making a purchase, safety in the workplace should be your employees’ number one concern. Though there is no national law requiring you to hire certified staff, budtenders who are certified have gone through safety and security training, and may prove a more valuable hire.

Profit

Good employees know how to sell . . . it’s as simple as that. A staff that knows how to utilize the proper sales techniques, recommend the right products and upsell will make your company more profitable.

So, be sure to think twice when it comes to hiring your marijuana dispensary staff. Dependable, responsible and knowledgeable employees can make all the difference in your business’ success. For questions about the cannabis industry, staffing and best practices, please contact us.

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